Jamaica
Golden beaches, lush mountains, reggae rhythms, and timeless resorts steeped in soul…
Few Caribbean islands carry as much cultural influence as Jamaica. From its lush interior and stunner of a coastline to a soundtrack that shaped the world, this is a destination that pulses with personality. Add historic villas, cliffside hideaways, and beachfront resorts with true character, and you have a place that keeps travelers coming back. Let UJV’s team of destination experts help craft the perfect itineraries for your clients.
Featured Hotels
Hanover
•The Tryall Club
Montego Bay
•Half Moon Resort, Jamaica
•Round Hill Hotel & Villas
Negril
•The Cliff Hotel, Negril, Jamaica
Ocho Rios
•Jamaica Inn
•Moon Palace Jamaica
Oracabessa
•GoldenEye Hotel & Resort
Why Jamaica
1. Lay of the Land
Jamaica is as varied as it is vibrant. Montego Bay and Ocho Rios offer the easiest access from the U.S., each with beaches, nightlife, and polished hospitality. The northern coast is dotted with storied resorts and family estates, while Negril, further west, is known for its dramatic cliffs, Seven Mile Beach, and more laid-back pace. Inland, the Blue Mountains and rainforest provide escape for those wanting to explore beyond the shoreline.
2. Caribbean Culture Capital
Jamaica’s cultural reach is global, but the island’s real magic is how personal and immersive it feels once you arrive. Music is everywhere — from the birthplace of reggae in Trenchtown, Kingston, to live roots bands in beachside bars. A visit to the Bob Marley Museum or a guided tour of Tuff Gong Studios offers a deeper look into the island’s musical legacy. Language flows in patois, warm and expressive, especially alive in local markets like Coronation Market in downtown Kingston or the Ocho Rios Craft Market. Art lovers can explore the National Gallery of Jamaica or local studios and artisan shops where contemporary Jamaican creatives are shaping the next chapter of island expression.
3. Staying in Style
Jamaica’s hotel scene has character: Round Hill Hotel & Villas and Half Moon Resort bring old-world elegance and history to Montego Bay, while The Tryall Club offers villa living with the feel of a private country club. In Ocho Rios, Jamaica Inn is a Caribbean classic — intimate, elegant, and famously favored by celebrities and personalities like Sir Winston Churchill (whose favorites, the White Suite, remains one of the inn’s most requested). On Negril’s cliffs, The Cliff Hotel is romantic and refined, and GoldenEye — once Ian Fleming’s home — is effortlessly cool and rooted in Jamaican spirit. For clients seeking all-inclusive ease, Moon Palace Jamaica delivers with a family-friendly atmosphere and prime location.
4. Flavor Everywhere
Cuisine is culture in Jamaica: roadside jerk stands, coconut jelly straight from the husk, and homemade patties served from family-run shops. Sample everything from grilled lobster at beachside cookshops to fine dining at properties like GoldenEye and Round Hill (at the latter, don’t miss the signature dish of chicken raised on a coconut diet). Of course, jerk chicken stands out as the most iconic dish, whether it’s enjoyed at Scotchies over smoky pimento wood or served with a modern twist at a luxury resort. UJV Tip: Cooking classes or curated rum tastings brings context to a visit.
5. Natural Wonder
Jamaica’s lush interior is a playground for nature lovers and adventure seekers. In Ocho Rios, Dunn’s River Falls remains a must-see — visitors can climb the terraced waterfall with a guide, then cool off in natural pools below. Nearby, the Blue Hole offers cliff jumping, cave swimming, and rope swings into electric-blue mineral water. Deeper inland, the Blue Mountains provide a cooler climate and a different pace. Guided hikes and scenic bike tours wind through misty coffee plantations, with stops to sample world-renowned Blue Mountain coffee right at the source.
6. Immersive Experiences
UJV’s destination experts can arrange private drivers, villa chefs, music-focused experiences, rum distillery visits, waterfall adventures, and more — all tailored to your client’s style and interests. Our destination knowledge is in-depth, and our curated list of hotels, experiences and tours has been carefully built on client feedback.